SEO (Search Engine Optimisation)
SEO is the First Basic Marketing Work that has to be done, before anyone will be able to find your websites on the Search Engines, like Google, Bing or Yahoo.
Here is what needs to be done if your site should show up on search engines like Google.
A website is like a poster online, and you can spend lots of money creating it. If you hang, your poster in your backyard nobody will find it. The same way with a website, if you don’t make it visible – nobody will find it.
Search engines are computers looking for words in particular locations on your website to be able to know what you are promoting. They are also looking for how many other websites or information online that is talking about you and linking back to your site.
SEO marketing is not rocket science, but you need to do it. Doing it consistently for at least 5 or 6 months will ensure that your site will have a good ranking on the search engines like Google.
However, it is very time consuming which is the reason why so few website owners are doing it. It is also the reason why 80% of all websites are not found easily online unless you know the name of the business. So what about all the people that never heard about your company? How should they find you?
It’s important to know that SEO Optimisation (Search Engine Optimisation) is a more permanent form of marketing when doing it for 5 or 6 months. If you stop maintaining it, you will still keep your position for some time. This is different from PPC (Pay Per Click) advertising which makes your website visible quickly as long as you pay. Stop paying, and you have no exposure. For the long run, you will always save money with SEO. For individual campaigns and promotions, it’s profitable to use PPC.
Let us help you
Let us help you to do the initial optimisation of your site, then you can later decide if you want to promote your site with professional SEO Marketing.
Contact Us Today!